https://www.youtube.com/watch?v=8ShyrAhp8JQ Last week, Apple released its popular “Your Verse” ad, featuring beautiful imagery of the iPad Air used in a wide variety of different scenarios, accompanied by a voiceover from the film Dead Poet’s Society. Today, just in time for the Super Bowl, Apple uploaded two variations of that ad, “Light Verse” and “Sound Verse”, both shortened versions of the original.
https://www.youtube.com/watch?v=MghxMfFgoXQ
While both 30 second spots have a similar feel to the original 90 second ad, they feature different, original imagery mixed in along with what was seen in the first Your Verse spot. The original advertisement proved to be slightly controversial, with some loving the tone it set, and others noting that the imagery was perhaps a little too over the top.
