Apple has created a new marketing executive position that will be filled by Nick Law, a veteran in the creative industry. Law will join Apple as its vice president of marketing communications integration, or “marcom.”
As reported by AdWeek, Law will be tasked with leading Apple’s digital-first approach among its marketing and communication teams. He’ll play a role in TV, retail, digital ads, and media strategy, Apple confirmed.
Law has a storied career in the creative advertising industry, spending 17 years at the agency R/GA and a year at agency holding company Publicis as its COO.
At Apple, Law will report to Tor Myhren, Apple’s VP of marketing communications. In a memo to his Publicis colleagues, Law said working with Apple is a once in a lifetime opportunity:
Read the full report from AdWeek here.
