Apple has confirmed this evening that it is dropping out of SXSW this year. The company had planned to debut three new Apple TV+ originals at the festival this year, but those events have been canceled.

Despite pressure to cancel the event, SXSW organizers announced that it will go on as planned. As detailed by CNN, officials explained at a press event this morning that there is “no evidence” closing South by Southwest would make the Austin community safer:

Apple was scheduled to debut three new Apple TV+ originals at SXSW: Spike Jonze’s “Beastie Boys Story,” the animated series “Central Park,” and docuseries “Home.” The company had also scheduled a discussion about its “Little America” anthology with creators Kumail Nanjiani and Emily V. Gordon.

Read more: 

  • Apple TV+ originals ‘Home’ and ‘Central Park’ debuting at SXSW in March
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  • Google cancels ‘physical’ I/O 2020 due to coronavirus concerns
  • Will Apple cancel WWDC 2020 due to coronavirus?